|
.jobs offers online recruitment solution |
|
|
|
Written by Administrator
|
|
Wednesday, 01 August 2007 |
A recent study found that 71 per cent of job seekers rely on the internet to search for employment. In light of growing talent shortages in many job sectors, the question becomes: can these job seekers find your job postings?
Among the many online resources available, companies have found that their company web site and its employment section is a very important tool, with an estimated 21 per cent of leads generated from the site alone. In terms of budget, many companies find that their employment site is the second largest line item in the recruitment advertising budget.
But in many cases, the recruitment section of a company's web site can be as many as three or more 'clicks' away from the homepage. And that assumes that the prospective candidate is willing to find the appropriate link on your homepage. Enter a new solution called ".jobs", from VeriSign, an operator of digital infrastructure that enables and protects billions of interactions every day across the worldís voice and data networks. In partnership with the Society for Human Resource Management (SHRM) VeriSign is working to educate businesses about the .jobs domain and the recruitment needs that it can meet.
A .jobs domain name in recruitment advertising provides that crucial element — direct navigation. Job seekers can simply go to either www.goto.jobs or www.CompanyName.jobs and they will be directly connected to the listings of all company jobs available. Sites on the .jobs domain can be also be customized to tie-in with the organizationís own image and brand.
For more information and a list of companies already using the service, visit www.goto.jobs.
|
